Going green is no longer optional for businesses but a necessity. Businesses are getting more inclined into the eco-friendly culture, but not just for the sake of public relations. Companies can reap significant benefits from choosing to be environmentally friendly, especially in the long-term. I looked more into these benefits, and here are some that will make us consider the transition if we are still holding back.
If I were to point out humanity’s two main concerns today, they would be global warming and processed foods. I know we have many other woes to handle, but these two somehow stand out and intertwine because they threaten human existence entirely.
Although not everyone is on board, most of us are now looking for ways to contribute to a better and more habitable environment and consume healthy foods. If there are no healthy lands to produce quality food, then we are all in big trouble.
Coming to the realization that I may not be able to directly influence the corporate world but can indirectly participate in keeping the environment clean has been a place of awakening.
Since consumers drive the market in terms of demand, when I decide only to buy eco-friendly products and get more people on board, I do my part in going green. This is the trend changing culture that is pushing businesses to go green. Those that do are selling more, thus keeping their profits up.
As an example, a business could start using greener and more eco-friendly construction products within their building or office, such as changing the building components out for the likes of phase change materials for instance. This can help businesses to save money on heating and cooling and can increase their profit margins. In turn, notifying clients or other businesses they are going greener, will incentivise more custom to the business in question.
Governments now realize that they have to be the leading encouragement for people to go green if they want to stop global warming. Tax reduction and government incentives on eco-friendly businesses are some of the ways the government supports the going green initiative.
Some of these policies include tax credits for companies that buy electric vehicles and grants from 10% to 30% to companies that use alternative renewable energy.
Some of the grants eco-friendly companies enjoy in the US include the Small Business Administration financial assistance and the Environmental Protection Agency grants for quality eco-friendly programs. This means that businesses that build on innovative going green policies have a more comprehensive range of financial aid opportunities.
One of the dominant corporate policies is, use less to make more. Companies can move with this policy more comfortably when they choose to go green. For example, renewable energy reduces utility bills meaning more money is available for other growth-related projects.
Going paperless means that, even if the businesses have to spend a significant investment in automating their systems, they will not need to pay extra to stock up paper related resources. This reduces operating costs significantly, thus maximizing profits.
Taking care of my employees leads to my employees taking better care of my businesses. Unfortunately, it is taking longer than it should for company heads to realize this. Going green is a triple win as it caters to the company, the CEO, and employees.
If I were an industry worker, I would choose to work for an eco-friendly company such as those that could appear in the top 100 most sustainable companies of last year, any day, which means I am less exposed to toxins and doing better by the world.
Also, if a company is mindful of the wastes it exposes to its surroundings, then it is also conscious of the people who work for it. The eco-friendly company operating systems such as automation makes work easier for employees, thus increasing their efficiency.
Although going green is more than a PR act, playing this card is an automatic win for most businesses in this age. People want to be associated with companies that think more than making quick money. This makes consumers incline to buy items from reputable companies, especially where the environment is concerned. Such businesses are also likely to get better value ranking and investors.
Since human activity on the planet led to the current devastating state of environmental affairs, it is also our job to make things better.
Being a business owner means I have a significant influence I can use to play my part, and this is mainly by ensuring all our company policies are eco-friendly as much as it is in our power. In any case, I will be saving the environment, money, and my business from future extinction.